The art of maximizing value is a broad topic in the real estate industry. It can refer to the value we agents bring to the marketplace, how we help maximize the value of sellers’ homes, the perceived value of investments for buyers, and so on. Today I’m joined by fellow agent Mike Hege to talk about how agents maximize value for their clients. 

Follow along in the video above to see our full discussion. For your convenience, I’ve provided timestamps so you can skip ahead to various sections: 

0:54—Bringing value in terms of who you hire to help you buy or sell
1:41—The value of referrals 
2:27—The common denominator for any successful real estate agent
3:19—There’s more at stake for agents than just the transaction
4:27—What makes the difference between a loyal customer and a raving fan
5:12—Why reputation is more important than a billboard 
6:55—Wrapping things up 

If you have any questions for me about this topic, don’t hesitate to reach out to me. I’d love to help you.